Why use multimedia?
We remember 20% of what we read, 30% of what we hear, 40% of what we see, 50% of what we say, 60% of what we do and...
90% of what we see, hear, say and do.
Multisensory learning means that your business will be best remembered when you combine the visual, auditory and sensory experience of Multimedia!
The internet is a valuable tool to establish your brand, market your business, products & services or an event. Using Multimedia as an interactive means of communication is ideal for:
- New product releases
- Brand awareness
- Event promotion & marketing
- Special offers, sales
(e.g. Surveys & Questionnaires)
- Distance training & education
- Public relations
- Business presentations
How does your business benefit?
- Eliminate Travel & Expense Costs
- Eliminate Printing Costs
- Customise your content for different audiences
- Reach a wider audience
- Interact with viewers - a key to internet success
- Accurately monitor success
- Be remembered
- Have your own virtual salesperson
- Drive traffic Directly to your site
From e-cards to product demos to web based training-we’ll create the best Multimedia solution for you. DIJIGURU can analyse your needs & understand your target market.
Contact us for E-marketing Success!
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HOT TIPS:
Registration forms:
Its crucial that you make it easy for people to fill out a registration form. 70% of people complete a form if you have 7 fields or less. Most will tell you the truth about themselves. Encourage user feedback and pay attention to it.
80% of Internet activity happens during the day:
Try to leave major maintenance and site updates for the evening. Consider where your viewers are in the world and when their daytime is.
Never assume people will just show up at an event:
Market the event! Budget 20% on production and 80% on marketing. The advantage of using the web as a means of event promotion is that you could get exponentially more interest than you expect. It's easy for your primary recipients to refer their colleagues and friends by simply forwarding an email or sending a link. It's direct marketing at its best!
Multimedia pays for itself on the web:
You create it once; but people watch it well into the future. Multimedia provides a high return of investment, saving time, energy and travel expenses. The internet has a 16:1 advantage over standard T&E expenses attributed to training. Using the the web for launches & training can make a huge difference to your bottom line.
Users demand functionality:
Your site has to work well. If something doesn't work, internet users won’t revisit your site. 75% of internet sales are lost at the checkout!
When it comes to online learning - Users set the pace:
A key component of interactive education is that learners can set the pace as quickly or slowly as they wish. They should also decide when they want to learn - people are different, some people are at their best in the morning, others prefer burning the midnight oil.
Competitive advantage is built by people, not technology:
Technology provides us with some amazing tools to sieze new
opportunities, reduce costs and reach people globally in ways that could not be imagined 50 years ago. However, technology is simply the medium, the method. There is no substitute for vision, passion, drive & commitment. |
